The Ozone Project

Company Principles

Case Study

The Ozone Project company principles intro logo


  • Media and Entertainment


  • Learning and development programmes
  • Organisational design principles and structure


The Ozone Project is a unique organisation, built from collaboration and devoted to the purpose of building a better future for the quality publishing industry. As they grew, they wanted to ensure their strong early culture was maintained and grew over time.


We developed a series of grounded, clearly articulated company principles, aligned to the organisation’s core purpose, that the team wanted to use to define the culture they wanted to build. They are:

  • We can build a better future for our industry
  • Everyone can make a difference
  • Together is the best way
  • Be open, authentic, and human


This process was extremely inclusive, comprising a staff-wide research project, a set of workshops and creative iteration. The principles were fully aligned on across the business, with a comprehensive plan to ensure they were put into action. And consistently lived up to.

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